Built for modern Sales Leaders and Individual Contributors.

Uncover what's been
holding you back.
Fast.

That's where excellence begins.

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“I can’t recommend Your Sales Edge highly enough. They understand the realities of modern sales incredibly well, and everything they create is practical, relevant and immediately useful. I’ve picked up ideas that have changed how I think, how I approach my work and ultimately how I perform.”

L

Lauren

Account Executive

“I liked one of their products so much that I introduced Your Sales Edge to our senior leadership team. We’ve since brought them in to work with the wider business too. Everything they do feels fresh, incredibly well thought through and grounded in what sales teams are actually dealing with every day.”

B

Brian

Sales Leader

Your biggest improvements come from seeing what you've been missing.

We've spent more than four decades leading sales teams, coaching leaders and helping organisations improve commercial performance.

One lesson has remained constant.

Insight without action creates very little value.

Everything we build exists to help Sales Leaders and Individual Contributors outperform by making better decisions and taking consistent action.

Your performance improves when clarity improves.

Trusted by Sales Professionals worldwide
Read verified customer reviews

How We Help

Blindspots

Find what’s costing you deals before it costs you another one.

Blindspots uncovers your hidden patterns, challenges your assumptions and tells you exactly what to do next.

Explore Blindspots

AI Playbook

Use AI to win more deals, not just save time.

Turn AI into a daily advantage that helps you prepare better, think more clearly and win more business.

Explore the AI Playbook

Advisory

Build a sales organization that consistently performs at its peak.

Commercial expertise built on decades of frontline sales leadership. Helping organisations strengthen leadership, improve commercial decision-making and achieve better results.

Talk to Us

WHY YOUR SALES EDGE?

Built by experienced Sales Leaders.

Practical advice you can apply immediately.

Designed for the realities of modern Sales.

Technology where it helps. Human judgment where it matters.

Uncover what’s been holding you back... then perform at your best.

YouTube

PREFER TO GET TO KNOW US FIRST?

We've spent more than four decades leading sales teams, coaching leaders and improving commercial performance.

Now we're sharing everything we wish we'd known earlier.

  • Sales leadership.

  • Blind spots.

  • What we wish we’d known sooner.

YOUR NEXT BREAKTHROUGH ISN'T HIDING IN ANOTHER SALES BOOK.

It's hiding in the assumptions you haven't challenged...

the opportunities you haven't recognised...

and the things that have been holding you back.

Whether you're trying to:

  • Win more deals.

  • Lead a stronger sales team.

  • Build a higher-performing sales organisation.

  • Make better commercial decisions.

It starts by seeing what you've been missing

Explore Blindspots Explore the AI Playbook Explore Advisory Services

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.

You can't improve what you can't see.

You have blind spots.
Every sales professional.
Every sales leader.
They're already affecting your performance.
You can't uncover them all on your own.

Blindspots uncovers what's been holding you back, explains why it matters, and gives you clear actions to move beyond it.

See what you've been missing.

See what Blindspots uncovers

THE PROBLEM

There are things you know.
And things you know you don't know...

And then there's the unknown unknowns....The things you don't know you don't know.

Those unseen gaps negatively impact your results long before you realise they're there.

You're making hundreds of decisions every week based on incomplete information.

When those decisions fall short, it's usually because you were missing part of the picture.

Every week, you're making decisions like these:

Where should I spend my time? How do I win this deal? Who needs coaching? Which forecast can I trust? Which conversation needs to happen today?

THE IMPACT

Blind spots are expensive.

And you rarely know they’re there until the damage has already been done.

Some cost you deals.

Some cost you commission.

Some damage your customer conversations.

Some lead you to coach the wrong skills.

Some result in hiring the wrong people.

Some waste your time on the things that matter least.

“I’m obsessed with Blindspots! As a Player-Coach, I have both leadership and direct revenue responsibilities, and it’s helped me enormously with both. It surfaces things I genuinely hadn’t spotted about how I work, gives me clear actions to improve, then keeps learning and uncovering new patterns over time. I’m already finding it easier to stay on track with both my team and individual targets. It’s incredibly easy to use too. I’ve genuinely never used anything quite like it. Highly recommend!”

R

Richard

Sales Manager

THE SOLUTION

Blindspots uncovers the assumptions, weaknesses, recurring patterns and hidden opportunities that have been limiting your performance.

It challenges your thinking.Tests your assumptions.Shows you what you’ve missed.

Reveals where you're out of alignment with your role, your priorities and the goals you're trying to achieve, so you can course-correct before those blind spots become costly mistakes.

Then tells you exactly what to do next.

1

Uncover

We're not interested in simply helping you recognise your blind spots.

2

Understand

Blindspots explains why it matters and where you're out of alignment.

3

Act

We're obsessed with helping you move beyond them.

Why it works

You can’t act on what you can’t see.Blindspots makes the invisible visible.Then shows you what to change.

Seeing the blind spot changes nothing.
Acting on it changes everything.

Choose the inputs that suit you best.

Upload call transcripts.

Record a short reflection.

Review coaching conversations.

Add meeting notes.

However you choose to use Blindspots, the objective never changes.

Blindspots uncovers what's been holding you back, explains why it matters and gives you clear actions to move beyond it.

WHY NOT JUST USE CHATGPT?

A fair question.

ChatGPT is designed to do thousands of things.

Blindspots is designed to do one thing exceptionally well.

It uncovers what's been holding you back so you can improve your performance.

Built specifically for sales professionals and sales leaders.

A blind spot rarely exists inside the questions you already know to ask.

That's exactly where Blindspots is different.

“Blindspots didn’t just answer my questions. It showed me the questions I wasn’t asking.”

THE VALUE BUILDS WITH EVERY INTERACTION

The same assumptions produce the same results.

The same blind spots produce the same mistakes.

Blindspots breaks that cycle.

Every transcript, coaching conversation, meeting note and reflection gives Blindspots a clearer picture of what's been limiting your performance.

The more context you provide, the more valuable Blindspots becomes from your very first interaction.

That's the power of compounding.

1
Input
2
Context
3
Pattern Recognition
4
Action
5
Improvement

THE RESULTS

Imagine looking back six months from now.

You're winning more deals and consistently beating targets and quota.

Your customer conversations create more momentum.

Your coaching conversations are sharper.

Your forecasts are more reliable.

You're hiring better people.

You're spending more time on work that’s genuinely aligned with your role, your priorities and the results you're trying to achieve.

Because once you finally see what's been holding you back...

Winning becomes a whole lot easier.

Your next breakthrough isn't a new tactic.
It's a blind spot you haven't uncovered yet.

Every blind spot you uncover is one less thing holding you back.

SEE WHAT YOU'VE BEEN MISSING

Your blind spots are already affecting your performance.
They don't have to.

Blindspots uncovers what's been holding you back, explains why it matters, and gives you clear actions to move beyond it.

FAQ
What is Blindspots?

Blindspots is an AI-powered thinking partner built for sales professionals and sales leaders. It helps you uncover the assumptions, patterns and blind spots that quietly influence your decisions without you realising it.

Unlike a general AI assistant, Blindspots builds context over time. It does not just respond to what you ask. It helps you understand what you are missing.

What are blind spots in sales?

Blind spots in sales are gaps in awareness that shape decisions without the decision-maker realising it. They show up as repeated assumptions, optimism bias, missed signals and habits that go unquestioned.

Because they are invisible by definition, blind spots can affect forecasting accuracy, coaching quality, deal qualification and commercial performance without anyone noticing until the damage is done.

Why do experienced sales professionals still have blind spots?

Experience does not eliminate blind spots. It often reinforces them.

The more success someone has had doing things a certain way, the harder it becomes to question those habits. Mental shortcuts that once worked become assumptions that go unchallenged. Blindspots is built to surface those assumptions before they become expensive.

How does Blindspots improve decision-making?

By helping you think more objectively about your own thinking.

Blindspots does not tell you what to decide. It helps you challenge the assumptions behind your decisions, recognise patterns you keep repeating, and consider angles you may have skipped over.

Clearer thinking leads to better judgement. Better judgement leads to better decisions.

How is Blindspots different from ChatGPT?

ChatGPT is a powerful general-purpose tool. It answers the questions you ask.

Blindspots solves a different problem. It helps you uncover the questions you should be asking but are not. It follows a structured reflection process, builds context over time and surfaces patterns across your decisions rather than treating every conversation as a fresh start.

Many Blindspots users already use ChatGPT. The two work well together.

Why wouldn't I just use ChatGPT?

You can. And many Blindspots users do.

The difference is what each tool is built for. ChatGPT helps you generate ideas, draft content and find answers. Blindspots helps you examine your own thinking, identify recurring blind spots and build better judgement over time through consistent daily reflection.

One responds to you. The other challenges you.

What is structured reflection?

Structured reflection is the practice of reviewing your decisions, conversations and behaviours using a consistent framework rather than just thinking about your day.

Done consistently, it surfaces patterns that are invisible in the moment, reduces mental load and improves the quality of future decisions. That daily habit is what Blindspots is built around.

Why is daily reflection important in sales?

Sales is fast paced and mentally demanding. Without a consistent habit of reflection it is easy to repeat the same assumptions, miss the same signals and carry the same blind spots from one quarter to the next.

Five minutes of structured daily reflection creates awareness that compounds over time. Better awareness changes behaviour. Changed behaviour changes results.

How long does Blindspots take?

As little as five minutes a day. Upload a transcript, record a quick reflection or add notes from a conversation while they are still fresh.

The more consistently you use it and the more context you provide, the more valuable it becomes.

What can I upload into Blindspots?

Anything that gives context to your thinking and your decisions. Sales call transcripts, meeting notes, customer emails, account plans, personal reflections, preparation for important conversations.

The richer the context, the sharper the insight.

Does Blindspots remember previous conversations?

Yes. Blindspots builds context over time rather than treating every session as a fresh start.

That continuity is what allows it to identify recurring behaviours, persistent assumptions and blind spots that would be impossible to spot from a single interaction.

Can Blindspots help sales leaders?

Yes. Blindspots helps sales leaders think more clearly about coaching, hiring decisions, one-to-ones, team performance patterns and the assumptions that shape how they lead.

It is particularly useful for leaders who want to understand the gap between what they believe is happening on their team and what is actually happening.

Can Blindspots help individual sales professionals?

Yes. Blindspots helps individual contributors prepare for important conversations, improve deal qualification, reflect on customer interactions and identify the assumptions that may be limiting their performance.

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.

Use AI to win more deals, not just save time.

Turn AI into a daily advantage that helps you prepare better, perform better and win more business.

Trusted by Sales Professionals worldwide
Read verified customer reviews

Prepare Better. Perform Better. Win More Business.

Prepare Better

Stop second-guessing important deals.

Pressure-test your thinking before customer meetings. Sharpen your messaging, strengthen your strategy and walk into every conversation knowing exactly what you're trying to achieve.

Perform Better

Turn AI into a habit, not a gimmick.

Five minutes a day using practical AI systems that help you make better commercial decisions, solve problems faster and stay one step ahead throughout your sales day.

Win More Business

Win more business by making better decisions.

Spot stronger opportunities earlier, focus your time where it matters most, and build proposals that are more likely to win.

Small improvements in every decision add up to significantly better results.

Built by Sales Leaders

Built by experienced Sales Leaders, not AI trainers.

Practical prompts you can use immediately.

No setup. No integrations.

Designed to improve sales performance, not teach AI.

The 5-Minute Habit That Sharpens Your Sales Performance

1

Daily AI Thinking Partner

Offload your thinking, organize your priorities and uncover opportunities you've been missing.

2

Pressure-Test Important Deals

Challenge your assumptions before important commercial decisions.

3

Prepare Before Every Call

Rehearse objections, strengthen messaging and improve confidence before conversations that matter.

5 minutes a day. Real commercial impact.

  • Use it consistently and the value compounds.
  • Make better commercial decisions.
  • Stay focused on the opportunities that matter most.
  • Improve the quality of every customer conversation.
  • Win more business.

Forged in High-Pressure Sales Environments

This isn't a playbook built in a classroom or written by AI researchers.

It was built by sales leaders who've lived the pressure of pipeline reviews, forecast calls, board-level presentations and high-stakes negotiations.

Every prompt, framework and system inside was developed to solve real commercial problems under real commercial pressure.

Not theoretical. Not generic. Not built for someone else's sales environment.

40+ years of combined sales and sales leadership experience.

Built from the frontline, not the sidelines.

Practical systems that work under real commercial pressure.

Proven in start-ups, scale-ups, private equity and global enterprises.

Sales isn't complex. Carrying it alone is.

Every sales professional deserves a thinking partner who understands the commercial world they operate in.

One that helps them prepare better, think more clearly, and perform at their best when it matters most.

That's what the AI Playbook gives you.

How It Works

1

Open the Playbook

Access the complete set of practical AI prompts and frameworks designed specifically for sales professionals.

2

Run the Daily AI Prompt

Five minutes each morning. Build the habit of using AI to organize your thinking, prioritize your day and make sharper commercial decisions.

3

Pressure-Test Your Deals

Use the deal-pressure frameworks to challenge your assumptions before important presentations, negotiations and commercial decisions.

AI isn't the edge. How you use it is.

The difference isn't having access to AI.

The difference is knowing how to use it to prepare better, perform better and win more business.

The AI Playbook gives you practical systems that become part of the way you work, helping you build a genuine competitive advantage over time.

30-Day Refund Guarantee

Try the AI Playbook completely risk-free.

If you don't find it valuable within 30 days, we'll refund your purchase in full. No questions asked.

Turn AI into a Competitive Advantage

Prepare better.
Perform better.
Win more business.

Five minutes a day.
Built by experienced Sales Leaders.
Designed for modern Sales.

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.

Results-driven commercial expertise for organisations that want to perform at a higher level.

Whether you're looking to uncover what's limiting performance, strengthen sales leadership, improve commercial execution or introduce AI more effectively, we work alongside your team to solve the problems that matter most.

Our Approach

HOW WE HELP

Every organisation is different, so every engagement starts by understanding your business, your people and your commercial objectives.

Rather than delivering generic sales training, we focus on the decisions, behaviours and opportunities that have the greatest impact on performance, then work with you to create practical improvements your team can implement immediately.

WHY ORGANISATIONS WORK WITH US

Experience leading sales teams across start-ups, scale-ups, private equity- backed businesses and global enterprises.

40+ years of combined sales and sales leadership experience.

Led high-performing sales teams across multiple industries and vertical markets.

Practical expertise in sales leadership, commercial strategy and applied AI.

Focused on measurable commercial outcomes, not generic training programmes.

Connect

PREFER TO GET TO KNOW US FIRST?

Before we work together, you may want to get a feel for how we think.

Explore our YouTube channel for practical sales leadership insights, commercial strategies and real-world lessons from decades of leading sales teams. Or connect with Dave and Daniel on LinkedIn to learn more about our backgrounds and approach.

LET'S TALK

If you're looking to improve commercial performance, develop stronger sales leaders, equip your team to perform at a higher level or simply explore what's possible, we'd love to hear about your business.

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.

About The Founders

Built by people who've done the job.Between us, we've spent more than 40 years carrying quota, leading sales teams, building high-performing organisations, and helping businesses improve commercial performance.
Everything we create is grounded in real-world experience, tested under genuine commercial pressure, and designed to deliver practical ideas you can use immediately.

Daniel Simmons

CO-FOUNDER

I’m Daniel Simmons. I’ve spent the last 15+ years working across sales leadership and frontline selling roles in a range of commercial environments, from SaaS and technology businesses to recruitment, services, and direct-to-consumer sales.My career has covered the full spectrum of selling, from business development and account management to leading teams and driving performance. I’ve sold in boardrooms, over the phone, online, and door-to-door early in my career. Those experiences taught me how people really buy, and how sales professionals can consistently perform when the pressure is high.I’m known for being direct, honest, and practical. I believe the best salespeople aren’t necessarily the loudest in the room, they’re the ones who stay clear, focused, and disciplined when everyone else is spinning plates.Over the last few years, I’ve become deeply interested in how artificial intelligence can support sales professionals in the real world. Not as a gimmick or a shortcut, but as a tool to reduce noise, sharpen thinking, and help people make better decisions in the moments that matter. My focus is simple: help sales professionals stay composed, operate with clarity, and consistently perform at a high level.Outside of work, I’m a father of two, married for over a decade, and a keen amateur golfer and padel player. I’m also a lifelong football fan and an enthusiastic collector of sports cards.

Dave Pender

CO-FOUNDER

I’m Dave Pender. I’ve spent the last 25 years leading Sales and Commercial teams across a range of B2B businesses. From startups to growth-stage companies and established organizations.I’m detail-driven and pattern-focused. I spot what’s really happening in deals, pipelines, and teams, often before it shows up in the numbers. I believe great sales performance comes from clarity, not pressure, and from giving sales professionals the right tools, structure, and space to do their best work.I don’t just understand how to sell, I build systems that make selling predictable. I’ve led across Business Development, Account Management, and Key Accounts, driving both revenue growth and long-term retention. Along the way, I’ve developed practical frameworks that simplify complex commercial problems and help teams execute with confidence.I’m a doer with high standards, valuing clarity, honesty, strong communication, and results. I combine strategic thinking with disciplined execution, and my goal is always the same: help the people around me succeed and shine.Based in New York City, I’m a family man (humans, felines & canines), a lover of tennis & pickleball, and a huge music fan.

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.

LEGAL

Our Privacy Policy

We respect your privacy and are committed to protecting your personal information.When you purchase or contact us through this website, we may collect basic information such as your name and email address. Payments are securely processed through Stripe and we do not store your payment details.Your information will only be used to deliver your purchase, update you on our services or respond to enquiries. We do not sell or share your personal information with third parties.If you have any questions about this policy you can contact us at:
[email protected]

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.

LEGAL

Terms of Use

Last updated: August 7, 2026Welcome to Your Sales Edge. By accessing or using this website, our digital products, Blindspots, AI Playbook, advisory materials, or other services, you agree to these Terms of Use.Our Services
Your Sales Edge provides sales development tools, AI-powered analysis, educational content, frameworks, recommendations and advisory services designed to help sales professionals and leaders improve their thinking, decision-making and performance.Our products and services are intended to provide guidance and support. They do not guarantee any particular commercial, financial, career, employment or other outcome.AI-Generated Content
Some Your Sales Edge products, including Blindspots, use artificial intelligence to analyze information and generate observations, recommendations, potential blind spots and suggested actions.AI-generated content may occasionally be incomplete, inaccurate or inappropriate for a particular situation. You should apply your own professional judgement before acting on any recommendation and verify information where appropriate.You remain responsible for the decisions you make and actions you take based on information provided through our products or services.No Guarantee of Results
Examples, recommendations, testimonials and other information presented by Your Sales Edge are not guarantees that you will achieve the same or any particular result.Individual outcomes depend on numerous factors outside our control, including your circumstances, decisions, implementation, market conditions and other variables.Professional Judgment
Our products and services are designed for sales development, education and business support. They are not a substitute for legal, financial, accounting, employment, HR or other regulated professional advice.Where a decision could have significant legal, financial, employment or other consequences, you should obtain appropriate professional advice.User Responsibilities
You agree to use our products and services responsibly and lawfully. You are responsible for the information you provide, for determining whether recommendations are appropriate to your circumstances, and for ensuring that your use of our services complies with applicable laws and your employer's policies.Intellectual Property
Unless otherwise stated, the content, frameworks, software, branding, materials and other intellectual property made available through Your Sales Edge and its products belong to Your Sales Edge or its licensors.They may not be reproduced, distributed, resold or commercially exploited without permission, except as expressly permitted through the normal use of the relevant product or service.Limitation of Liability
To the fullest extent permitted by applicable law, Your Sales Edge and its owners, officers, employees and contractors will not be liable for indirect, incidental, consequential, special or punitive losses arising from your use of, or reliance upon, our products, services, content or recommendations.Your Sales Edge does not warrant that its products or services will always be uninterrupted, error-free, complete or accurate.Nothing in these Terms excludes or limits liability where doing so would be prohibited by applicable law.Third-Party Services
Our products and website may use or integrate with third-party services, including payment processors and artificial intelligence providers. Your use of those services may also be subject to their respective terms and policies.Changes to These Terms
We may update these Terms periodically as our products an services evolve. The current version will always be published on this website with the date of the latest update.Contact Us
If you have questions about these Terms, please contact:
[email protected]

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.

Blindspots

See what you've been missing.

Blindspots uncovers the patterns shaping your results and gives you personalized actions to improve them.

$14.99 / month

Billed monthly.

$135 / year
3 MONTHS FREE Save $45 per year

Equivalent to just $11.25 per month, billed annually.

  • Reveal what you're missing

    Uncover blind spots affecting your deals and decisions.

  • Identify recurring patterns

    See what's repeatedly holding you back.

  • Personalized next actions

    Get tailored recommendations to perform better.

  • Upload call transcripts

    Get deeper insights from conversations.

  • Unlimited Blindspots analyses

    Run as many analyses as you need.

  • Full analysis history

    Revisit past insights anytime.

Get Blindspots →
Get Blindspots →

Helping sales professionals and organisations prepare better, perform better and win more business.

© 2026 Your Sales Edge. All rights reserved.